Blue Jays’ World Series run sets sportsbooks alight in Canada and beyond
Thu, 23 Oct 2025This year more than any other, the Toronto Blue Jays are big betting business. Canada’s team’s electrifying run to its first World Series in 32 years has sparked a frenzy both north and south of the border. The preseason-longshot Jays took down the New York Yankees and the Seattle Mariners to win the American League ...
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Ontario iGaming wagers hit record $8.5B in September
Thu, 23 Oct 2025Another month of Ontario iGaming, another new record for iGaming Ontario. But the province’s licensed sportsbooks did not enjoy themselves. iGO reported that total cash wagers across the province’s 50 licensed commercial operators eclipsed $8.5 billion in September, an increase of 5% on the previous record of $8.14 billion set the previous month in August. ...
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Wildz Group, formerly Rootz, ends B2C operations in Ontario
Thu, 23 Oct 2025Another European iGaming operator has stopped taking bets in Ontario’s intensely competitive regulated market. Effective this month, Wildz Group (formerly known as Rootz) ceased doing B2C business in the province. The company sent an email to its customers several weeks ago and its website has noted since September that it no longer accepts new Ontarian ...
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Soft2Bet aims to dial into Canadianism with ToonieBet
Wed, 22 Oct 2025Soft2Bet’s primary historic focus has been on providing turnkey iGaming solutions such as online casino and sportsbook software for operators to use in various jurisdictions. But with its ToonieBet platform, the company has gone all-in on connecting directly with Canadian consumers. The company’s Chief Product Officer Yoel Zuckerberg spoke to the latest issue of SBC ...
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Canadian Senate passes national sports betting ads bill — again
Wed, 22 Oct 2025For the second year in a row, the Canadian Senate has given the green light to a bill that would establish national guidelines on how sports betting operators can advertise. Without debate or dissent, senators passed Sen. Marty Deacon’s S-211, a close replica of 2024’s S-269, by voice vote on Tuesday afternoon at third reading, ...
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Atlantic Lottery claims 34% market share in new annual report
Tue, 21 Oct 2025The Atlantic Lottery Corporation (ALC) reported $498.7 million in net profits for the 2024-25 fiscal year, buoyed by online casino growth as CEO Dallas McCready said the crown corporation’s online gaming market share rose from 22% to 34%. In its 2024-25 Annual Report, the ALC stated that its gross revenue rose $18.2 million (2.1%) from ...
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PointsBet adds Playson content to Ontario casino platform
Tue, 21 Oct 2025Malta-headquartered supplier Playson has added another operator partner in Ontario’s regulated iGaming market via a new agreement with PointsBet. The Australian operator, for which Canada’s regulated province is the only online casino market, now offers Playson’s Hold and Win games from series including Coin Strike, Thunder Coins XXL and 4 Pots Riches. Playson provides those ...
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Loto-Québec taps Scientific Games to power central gaming system
Wed, 15 Oct 2025Loto-Québec is leveraging the services of a major lottery and technology provider to support sales for its retail and digital operations. Loto-Québec has announced the selection of Scientific Games to power an advanced central gaming system for the Canadian lottery company. Scientific Games was selected as a central gaming system provider following an arduous procurement ...
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Wazdan to deliver online casino titles to NorthStar Gaming
Tue, 14 Oct 2025NorthStar Gaming is diversifying its online casino offerings behind a new partnership. The Canadian sports betting and online casino company announced a partnership with Wazdan, gaining access to a slew of new iGaming titles. The deal provides NorthStar players with the opportunity to play Wazdan’s portfolio of online casino games, including popular titles 36 Coins, ...
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Senate committee approves bill that proposes national framework for sports betting ads
Fri, 10 Oct 2025The latest measure that proposes establishing a national sports betting advertising framework in Canada is moving forward following approval by a Senate committee this week. Bill S-211, the National Framework on Sports Betting Advertising Act, was approved by the Standing Senate Committee on Transport and Communications. Bill S-211 is the latest attempt to establish a national ...
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